“Being Saudi” Exhibition at Ithra

Location: Ithra Museum, Dhahran
Client: Saudi Aramco
Exhibition Type: Temporary Museum Exhibition
Total Area: 500 sqm
Duration: 31 December 2019 – 30 June 2021
Concept Design: Kvorning Design and Communications

“Being Saudi” is the inaugural exhibition at the Ajyaal Gallery at Ithra, the King Abdulaziz Center for World Culture in Dhahran. Unique among cultural heritage exhibitions of its kind, “Being Saudi” harnesses cutting edge interactive technologies to engage global audiences of all generations on multiple levels in an immersive experience made possible through Craft.

Drawing from an already-created concept design, Craft was responsible for detailed design development and design of all creative content, plus construction, installation and commissioning of the exhibition, including AV technology specification and integration. Craft’s scope included the development of:

  • Touchscreens
  • Multi-user touch tables
  • Interactive RFID displays
  • Environmental graphics
  • Bespoke music composition
  • Artistic and cultural translation services
  • Production of showcases
  • Lighting
  • Projection mapping
  • Cultural gamification