The Four Grand Projects which introduced substantial government investments were launched at the Royal Court in Riyadh. This was broadcasted live on TV and showcased the vision of Riyadh as one of the world’s most livable cities.

Craft created and managed the live event with services including technical direction, production management, media management, model making coordination, fabrication and lighting design.

The launch event was attended by King Salman, HRH the Crown Prince, and several members of the Council of Ministers.